{
  "report_date": "2026-10-19",
  "as_of": "2026-10-19T17:26:11.934Z",
  "currency": "NZD",
  "timezone": "Pacific/Auckland",
  "source": "Meta Ads + Philip\u2019s Slack sales updates",
  "attribution_note": "Meta platform reporting; active ad-set windows are 7-day click, 1-day view and 1-day engaged-video view. The connector does not expose a last-click/date-of-click override. These results are not the project\u2019s last-click financial report.",
  "periods": {
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      "end": "2026-10-18",
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        {
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          "outbound_cpc": 2.85
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        {
          "name": "Legacy \u00b7 Sales Advantage+",
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    "prior": {
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        "lead_cost": 10.001717171717171,
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        {
          "name": "Legacy \u00b7 Sales Advantage+",
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          "outbound_cpc": 1.91
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          "name": "Legacy \u00b7 Sales Advantage+",
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      "purchase_cost": 113.78125
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    {
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      "spend": 961.63,
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      "leads": 56,
      "purchase_cost": 240.4075
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    {
      "start": "2026-09-14",
      "end": "2026-09-20",
      "spend": 962.79,
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      "purchase_cost": 240.6975
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    {
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      "spend": 948.08,
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      "leads": 111,
      "purchase_cost": 189.616
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    {
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      "purchase_cost": 965.19
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    {
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      "purchase_cost": 165.02833333333334
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    {
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      "status": "Reported",
      "note": "Two program sales. Cash collected versus contract value was not specified.",
      "ad_spend": 910.25,
      "source_url": "https://globohealthworkspace.slack.com/archives/C0AFA78KBCJ/p1788808044543969"
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    {
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      "note": "No new program sales; total revenue and existing installments were not supplied.",
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      "start": "2026-09-14",
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      "sales": 1,
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      "note": "One signup using a two-part payment option. The amount\u2019s payment-versus-contract basis is unconfirmed.",
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      "source_url": "https://globohealthworkspace.slack.com/archives/C0AFA78KBCJ/p1790021368556609"
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    {
      "start": "2026-09-21",
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      "amount": 1825,
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      "note": "An existing client\u2019s part payment. No new signup reported.",
      "ad_spend": 948.08,
      "source_url": "https://globohealthworkspace.slack.com/archives/C0AFA78KBCJ/p1791147750434369"
    },
    {
      "start": "2026-09-28",
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      "sales": 0,
      "amount": null,
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      "note": "Zero new program sales; total revenue and existing installments were not supplied.",
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      "source_url": "https://globohealthworkspace.slack.com/archives/C0AFA78KBCJ/p1791335409572519"
    },
    {
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      "status": "Awaiting update",
      "note": "No dated weekly sales or revenue update found in the reviewed channel history.",
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    {
      "start": "2026-10-12",
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      "status": "Awaiting update",
      "note": "The October 19 weekly request has no reply as of this report.",
      "ad_spend": 954.83,
      "source_url": "https://globohealthworkspace.slack.com/archives/C0AFA78KBCJ/p1792414809897309"
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}
